CRM Approach – A Well Planed Business Strategy Not a Mere Technology

CRM Approach – A Well Planed Business Strategy Not a Mere Technology

 

Posted by: Chirag Shivalker | Posted on: December 19th, 2014

Customer relationship management (CRM) has transitioned and evolved over the last few years. Its adoption is powered by the rapid growth and popularity of SaaS tools.

Too many companies have adopted CRM in order to cater to customers in a better manner and hence build loyalty. However, often implementing CRM does not yield the results as expected.

Companies need to understand & follow the thumb rule to customer relationship management. Do not think of CRM as a mere technology, think of it as a strategy that will help you take your business to the destination your have always wanted to reach.

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About the Author:

Chirag Shivalker is one of the very few business writers with flair of social commentary through his technical writing. With A decade long experience in technology writing and trend analysis Chirag is an expert in technology and technological trends along with business writing. Technology in mind and words at will Chirag is an all-rounder who has established his writing capabilities’ in multiple technology disciplines.

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